Mana Loa Formations

Year: 2024
Field: Branding
Role: Visual identity

Description

Mana Loa Formations is a French organisation specialised in passing on massage techniques: fundamentals, neuromuscular and energetic massages (Ayurvedic, Balinese, Hawaiian, shiatsu), beauty/wellbeing, and "Alchemy of Touch" workshops. Founded by Florence Igonenc, it trains both independent practitioners and teams from hotel spas and thalassotherapies, from its bases in Aix-les-Bains and Allevard-les-Bains. Our mission was to give the project an identity worthy of its pedagogical standards.

An identity rooted in wellbeing

The visual system draws on water, breath and natural materials to translate Mana Loa's holistic approach. Calming colours, soft curves and a sober typography set a professional, restorative atmosphere. The goal: to convey, at first glance, the authenticity and quality of the training programme.

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Client website

manaloa-formations.fr

Ils nous font confiance

“Très belle expérience pour la création du logo de mon agence, de sa charte graphique et des différents éléments de communication réalisés tout au long de l'année. Une équipe créative, à l'écoute et toujours avant-gardiste. Je les recommande fortement.”

Manon Pichereau

La Voyagiste

★★★★★